USE CASE:

The real work behind target lists for Canadian companies

Everything below is about one job: target lists for Canadian companies, done in a way that survives a list rather than a single lookup. Mamba Labs builds Apify actors, and Company Discovery List Builder is the one named below that covers Canadian companies.

The situation

Canadian companies frustrate target lists, for a reason specific to them. Start from this: Canadian companies file, publish and advertise under local rules that no global dataset models properly, and target lists follows. On Canadian companies, target lists rarely catches this: coverage from any vendor drops off a cliff outside the English speaking market. We keep 1 preconfigured task for target lists on Canadian companies, across 1 tool.

Traditional Search Tools

  • The national company register, for Canadian companies. Free, authoritative, and in its own language.
  • Apollo, Cognism or a database export. Ten thousand rows in an afternoon. The filters are firmographic, so what you get is a category rather than a market, and every competitor can pull the same export.
  • LinkedIn Sales Navigator saved searches. The filters are better than most databases and the export path is deliberately awkward. Good for named accounts, painful for volume.
  • Public registers and filings. Free, unfashionable, and full of companies nobody else is prospecting because they are annoying to get at.
  • Conference and association directories. A membership list is a qualified list somebody else already built.
  • Start from your customers. Take your twenty best accounts, work out what they share that is observable from outside, and go looking for that. Half a day, and it is the highest quality list you will ever build.

The method

  1. Start with one of Canadian companies you already know, so a wrong target lists answer is obvious rather than plausible.
  2. Run Company Discovery List Builder across your list of Canadian companies, which carries 1 ready made setup for target lists.
  3. Read ten rows of target lists on Canadian companies by hand before you trust the rest of the list.

Mamba Labs Apify Actors

These are the actors we built for this job. If yours is not covered here, search from the bar at the top of the page or contact us here and tell us what you need.