USE CASE:
The real work behind platform detection for electronics brands
Everything below is about one job: platform detection for electronics brands, done in a way that survives a list rather than a single lookup. Mamba Labs builds the Apify actors named here, so Ecommerce Platform Profiler is something you run yourself against your own list of electronics brands.
The problem
Electronics brands distort platform detection, for a reason specific to them. Start from this: electronics brands compete on specification, so their sites are dense and their marketing is thin, and platform detection follows. What catches people out on electronics brands, platform detection included: a distributor and a manufacturer publish near identical catalogs. There is 1 runnable example of platform detection for electronics brands below.
Why it matters
A headless build at one of the electronics brands hides the platform completely, and headless correlates with the largest merchants.
Traditional Search Tools
- The certification databases, for electronics brands. Free, and they name the actual manufacturer behind a label.
- Wappalyzer. A browser extension that answers this instantly and free for occasional use. It has an API and a list price when you want it in bulk.
- BuiltWith. Deeper history and lists of sites by technology, which is the reverse lookup and often the more useful direction. Priced as a data product.
- Store directories. The app stores of the major platforms publish merchant lists. A ready made list of confirmed users, for free.
- View source. Open the site, view source, search for the platform's signature. Thirty seconds if you know the signatures, and they are all documented publicly.
Preconfigured tasks
A task is one of these actors with the inputs already filled in for a specific version of this job. Open one, swap in your own list, and run it without setting anything up from scratch.
Mamba Labs Apify Actors
These are the actors we built for this job. If yours is not covered here, search from the bar at the top of the page or contact us here and tell us what you need.
- Ecommerce Platform Profiler1 preconfigured task on this page's job.