USE CASE:
The platform detection question for DTC brands
This page is about platform detection for DTC brands: the options you actually have, what each one costs, and which one we would pick. Mamba Labs writes Apify actors for work like this, and Ecommerce Platform Profiler is the one that reads DTC brands.
The situation
DTC brands and platform detection: the answer is public, scattered, and nobody has time to collect it. DTC brands spend most of their money on acquisition, so their ad activity is the clearest read on their health, and platform detection inherits that. Know this about DTC brands before any platform detection: a brand that has gone quiet on ads is either dying or profitable, and the data does not say which. We keep 1 preconfigured task for platform detection on DTC brands, across 1 tool.
Why anyone bothers
The answer is in the page source of every one of the DTC brands, and reading page source a thousand times is not a plan.
How we would run it
- Start with one of DTC brands you already know, so a wrong platform detection answer is obvious rather than plausible.
- Run Ecommerce Platform Profiler across your list of DTC brands, which carries 1 ready made setup for platform detection.
- Read ten rows of platform detection on DTC brands by hand before you trust the rest of the list.
Traditional Search Tools
- The Meta Ad Library, for DTC brands. Free, complete for the platforms it covers, and built for compliance rather than research.
- Wappalyzer. A browser extension that answers this instantly and free for occasional use. It has an API and a list price when you want it in bulk.
- BuiltWith. Deeper history and lists of sites by technology, which is the reverse lookup and often the more useful direction. Priced as a data product.
- Store directories. The app stores of the major platforms publish merchant lists. A ready made list of confirmed users, for free.
- View source. Open the site, view source, search for the platform's signature. Thirty seconds if you know the signatures, and they are all documented publicly.
Mamba Labs Apify Actors
These are the actors we built for this job. If yours is not covered here, search from the bar at the top of the page or contact us here and tell us what you need.
- Ecommerce Platform Profiler1 preconfigured task on this page's job.