USE CASE:
Sponsorship scouting for podcast hosts
This page is about sponsorship scouting for podcast hosts: the options you actually have, what each one costs, and which one we would pick. Mamba Labs builds the Apify actors named here, so Creator Finder is something you run yourself against your own list of podcast hosts.
Last updated October 6, 2026
The situation
Podcast hosts and sponsorship scouting: one at a time is fine, and a list of them is not. Podcast hosts measure their audience in downloads that only the host and the hosting platform can see, and sponsorship scouting inherits that. Know this about podcast hosts before any sponsorship scouting: no public number exists for podcast audience size, so every estimate is an estimate. We keep 1 preconfigured task for sponsorship scouting on podcast hosts, across 1 tool.
How we would run it
- Start with one of podcast hosts you already know, so a wrong sponsorship scouting answer is obvious rather than plausible.
- Run Creator Finder across your list of podcast hosts, which carries 1 ready made setup for sponsorship scouting.
- Read ten rows of sponsorship scouting on podcast hosts by hand before you trust the rest of the list.
Traditional Search Tools
- Apple Podcasts and Spotify charts, for podcast hosts. Free, and chart position is the only public proxy for size.
- Modash. A large searchable creator database across Instagram, TikTok and YouTube with audience filters. Strong discovery, sold on a monthly subscription that suits a team running campaigns every month.
- TikTok One and the other platform marketplaces. Official, free to browse, and limited to creators who opted in. The ones who did not sign up are invisible there.
- An influencer agency. They bring a roster and the relationships, and charge a retainer or a share of the fee. Worth it for a launch, expensive as a standing way to find people.
- Search the platforms yourself. Type the niche into TikTok, Instagram and YouTube search, open every profile that looks right, and copy the handle and follower count into a sheet. About three minutes a creator, and the results depend on what each app decides to show you.
Preconfigured tasks
A task is one of these actors with the inputs already filled in for a specific version of this job. Open one, swap in your own list, and run it without setting anything up from scratch.