USE CASE:
Getting ad activity right for pet brands
Read this if you need ad activity for pet brands and you would rather see the real options than a pitch. The tools we name are Mamba Labs Apify actors, priced per row, and Meta Ad Library Monitor is the one pointed at pet brands.
The situation
Pet brands skew ad activity, for a reason specific to them. Pet brands have unusually loyal customers and unusually thin margins, which shapes ad activity. Worth knowing about pet brands, since ad activity inherits it: community size gets mistaken for revenue more here than in any other consumer category. We keep 1 preconfigured task for ad activity on pet brands, across 1 tool.
Traditional Search Tools
- Subscription page, for pet brands. Free, and recurring revenue is visible without asking anyone.
- The Meta Ad Library itself. The source everything else reads. Complete for the platforms it covers, and hard to watch weekly across a set of brands.
- AdSpy, Foreplay or a creative library. Built for media buyers, with search and tagging on top of the same public data. Subscription priced, and worth it if creative research is your job.
- Being on their retargeting list. Visit the site, wait two days, watch your own feed. Free and unreasonably effective.
- Search the ad library. Meta publishes every active ad and it is free to search by page. Fifteen minutes per competitor and you see the creative, which no summary of it replaces.
Doing it end to end
- Start with one of pet brands you already know, so a wrong ad activity answer is obvious rather than plausible.
- Run Meta Ad Library Monitor across your list of pet brands, which carries 1 ready made setup for ad activity.
- Read ten rows of ad activity on pet brands by hand before you trust the rest of the list.
Mamba Labs Apify Actors
These are the actors we built for this job. If yours is not covered here, search from the bar at the top of the page or contact us here and tell us what you need.
- Meta Ad Library Monitor1 preconfigured task on this page's job.