USE CASE:
Event presence for healthtech companies, start to finish
Everything below is about one job: event presence for healthtech companies, done in a way that survives a list rather than a single lookup. Mamba Labs builds the Apify actors named here, so Event Presence Index is something you run yourself against your own list of healthtech companies.
The problem
Healthtech companies complicate event presence, for a reason specific to them. Healthtech companies sell into procurement cycles measured in quarters, not weeks, and event presence has to work around it. What catches people out on healthtech companies, event presence included: a public website says nothing about which health systems actually bought, which is the only fact that matters. There is 1 runnable example of event presence for healthtech companies below.
What is at stake
Repeat sponsorship among healthtech companies is the signal, because anyone can turn up once.
Traditional Search Tools
- Definitive Healthcare, for healthtech companies. Provider and system data with real depth, priced for a team that sells nothing else.
- Ask your customers. Five calls answers this better than any dataset, and the answers include the events that are not worth attending, which no sponsor list tells you.
- Event platforms and directories. 10Times and similar list events and exhibitors. Coverage is broad, depth on who actually sponsored is thin.
- LinkedIn during the event week. People post from conferences. Watching the hashtag for a week tells you who was there and who cared enough to say so.
- Read the sponsor pages. Pick the ten events in your category, open the sponsor list for the last two years, and see who repeats. An afternoon, and the pattern is usually obvious by the third event.
Mamba Labs Apify Actors
These are the actors we built for this job. If yours is not covered here, search from the bar at the top of the page or contact us here and tell us what you need.
- Event Presence Index1 preconfigured task on this page's job.
Preconfigured tasks
A task is one of these actors with the inputs already filled in for a specific version of this job. Open one, swap in your own list, and run it without setting anything up from scratch.