USE CASE:
Getting deliverability right for healthtech companies
This page is about deliverability for healthtech companies: the options you actually have, what each one costs, and which one we would pick. Mamba Labs builds the Apify actors named here, so Domain Deliverability Checker is something you run yourself against your own list of healthtech companies.
The problem
Healthtech companies and deliverability: the shortcuts stop working, for one specific reason. Healthtech companies sell into procurement cycles measured in quarters, not weeks, and deliverability has to work around it. What catches people out on healthtech companies, deliverability included: a public website says nothing about which health systems actually bought, which is the only fact that matters. There is 1 runnable example of deliverability for healthtech companies below.
The method
- Start with one of healthtech companies you already know, so a wrong deliverability answer is obvious rather than plausible.
- Run Domain Deliverability Checker across your list of healthtech companies, which carries 1 ready made setup for deliverability.
- Read ten rows of deliverability on healthtech companies by hand before you trust the rest of the list.
Traditional Search Tools
- Definitive Healthcare, for healthtech companies. Provider and system data with real depth, priced for a team that sells nothing else.
- MXToolbox. The tool most people already use, and it is genuinely good for one domain at a time. It is a web form, so checking 40 sending domains means 40 visits.
- Google Postmaster Tools. The only place you see what Gmail thinks of your reputation, and it is free. It covers Gmail, it needs domain verification, and it says nothing about the other half of your list.
- Your sequencer's own health check. Instantly and Smartlead both ship one. They check the domains you send from, which is the point, and they will not check a domain you have not connected yet.
- Read the DNS yourself. dig the SPF, DKIM and DMARC records for the sending domain, then check it against the public blocklists one at a time. Fifteen minutes per domain if you know what you are looking at.
Preconfigured tasks
A task is one of these actors with the inputs already filled in for a specific version of this job. Open one, swap in your own list, and run it without setting anything up from scratch.