USE CASE:
Building a list of journalists who cover your topic
If you need a way of building a list of journalists who cover your topic, this is the honest list of how media lists gets done. The tools named are Mamba Labs Apify actors, run by you and priced per row, Journalist Media List Builder included for media lists.
Last updated November 2, 2026
The situation
A pitch to a reporter who covered your topic last month gets read. A pitch to a name from an old database gets deleted. Beats shift fast, and media databases lag behind. The best evidence is recent articles, which tell you who writes about the topic now and what angle they take.
Traditional Search Tools
- Muck Rack or Cision. Large journalist databases with contacts and monitoring. Annual subscriptions priced for PR teams.
- PR agencies. They bring relationships along with the list. The retainer buys the relationships as much as the names.
- Read recent coverage. Search news for your topic, note each byline and outlet, and find the author page. An hour gives you twenty good names.
Mamba Labs Apify Actors
These are the actors we built for this job. If yours is not covered here, search from the bar at the top of the page or contact us here and tell us what you need.
- Journalist Media List BuilderRuns from its Apify Store page on your own list.