USE CASE:

SaaS companies on Reddit and the audience size problem

What follows is the honest set of ways to get audience size on SaaS companies on Reddit, including the ones that are not ours. Mamba Labs builds the Apify actors named here, so Reddit Brand Presence Mapper is something you run yourself against your own list of SaaS companies on Reddit.

What is actually going wrong

On Reddit, SaaS looks like the easy case and is not. Reddit has no brand accounts worth counting, so presence there means being talked about rather than posting, and audience size for SaaS companies on Reddit inherits that. Know this about SaaS companies on Reddit before any audience size: headcount flatters them, because contractors and alumni linger on a company page for years. Reddit Brand Presence Mapper carries 1 ready made setup for audience size on SaaS companies on Reddit.

Traditional Search Tools

  • G2, for SaaS companies on Reddit. Categories and review counts, free to read, and it only covers vendors that asked to be listed.
  • Reddit search itself, for SaaS companies on Reddit. Free, and reading ten threads beats counting a thousand mentions.
  • The platform APIs. Official, accurate and gated. Most now require an app review to read a public follower count, which is weeks of work for one number.
  • Social listening suites. Brandwatch, Sprout and the rest do this among many other things. Priced for a brand team, not for a qualification step in a sales list.
  • SimilarWeb or a traffic estimator. A different proxy for the same question. Better for whether anyone visits, worse for whether anyone follows.
  • Open the profiles. Find the accounts, read the numbers, write them down. Two minutes per brand per network, and completely accurate on the day you do it.

Preconfigured tasks

A task is one of these actors with the inputs already filled in for a specific version of this job. Open one, swap in your own list, and run it without setting anything up from scratch.

Mamba Labs Apify Actors

These are the actors we built for this job. If yours is not covered here, search from the bar at the top of the page or contact us here and tell us what you need.