USE CASE:

Proptech companies on Instagram and audience size

Read this if you need audience size for proptech companies on Instagram and you would rather see the real options than a pitch. We are Mamba Labs, we build Apify actors, and Meta Brand Presence Mapper is the one that does this for proptech companies on Instagram.

The situation

On Instagram, proptech is where the assumptions get expensive. Instagram is where consumer brands keep their shop window, so an absent account is itself a finding, and audience size for proptech companies on Instagram inherits that. Worth knowing about proptech companies on Instagram, since audience size inherits it: the company you can see is often a marketplace whose customers are the businesses you actually want. We keep 1 preconfigured task for audience size on proptech companies on Instagram, across 1 tool.

How we would run it

  1. Start with one of proptech companies on Instagram you already know, so a wrong audience size answer is obvious rather than plausible.
  2. Run Meta Brand Presence Mapper across your list of proptech companies on Instagram, which carries 1 ready made setup for audience size.
  3. Read ten rows of audience size on proptech companies on Instagram by hand before you trust the rest of the list.

Traditional Search Tools

  • The land registry, for proptech companies on Instagram. Free in most markets, authoritative on ownership, and it will not tell you who runs the software.
  • The account's own posts, for proptech companies on Instagram. Free, and engagement per post exposes a bought audience in seconds.
  • The platform APIs. Official, accurate and gated. Most now require an app review to read a public follower count, which is weeks of work for one number.
  • Social listening suites. Brandwatch, Sprout and the rest do this among many other things. Priced for a brand team, not for a qualification step in a sales list.
  • SimilarWeb or a traffic estimator. A different proxy for the same question. Better for whether anyone visits, worse for whether anyone follows.
  • Open the profiles. Find the accounts, read the numbers, write them down. Two minutes per brand per network, and completely accurate on the day you do it.

Preconfigured tasks

A task is one of these actors with the inputs already filled in for a specific version of this job. Open one, swap in your own list, and run it without setting anything up from scratch.