USE CASE:
Insurtech companies on Reddit and the audience size problem
This page is about audience size for insurtech companies on Reddit: the options you actually have, what each one costs, and which one we would pick. Mamba Labs writes Apify actors for work like this, and Reddit Brand Presence Mapper is the one that reads insurtech companies on Reddit.
The situation
On Reddit, insurtech is where the assumptions get expensive. Any audience size method for insurtech companies on Reddit has to survive this: Reddit has no brand accounts worth counting, so presence there means being talked about rather than posting. Know this about insurtech companies on Reddit before any audience size: a broker and a carrier look identical from the homepage and buy nothing alike. We keep 1 preconfigured task for audience size on insurtech companies on Reddit, across 1 tool.
Traditional Search Tools
- The regulator's firm register, for insurtech companies on Reddit. Free, and it separates the broker from the carrier in one lookup.
- Reddit search itself, for insurtech companies on Reddit. Free, and reading ten threads beats counting a thousand mentions.
- The platform APIs. Official, accurate and gated. Most now require an app review to read a public follower count, which is weeks of work for one number.
- Social listening suites. Brandwatch, Sprout and the rest do this among many other things. Priced for a brand team, not for a qualification step in a sales list.
- SimilarWeb or a traffic estimator. A different proxy for the same question. Better for whether anyone visits, worse for whether anyone follows.
- Open the profiles. Find the accounts, read the numbers, write them down. Two minutes per brand per network, and completely accurate on the day you do it.
Mamba Labs Apify Actors
These are the actors we built for this job. If yours is not covered here, search from the bar at the top of the page or contact us here and tell us what you need.
- Reddit Brand Presence Mapper1 preconfigured task on this page's job.
Preconfigured tasks
A task is one of these actors with the inputs already filled in for a specific version of this job. Open one, swap in your own list, and run it without setting anything up from scratch.