USE CASE:
Getting audience size right for gaming brands on Reddit
Read this if you need audience size for gaming brands on Reddit and you would rather see the real options than a pitch. We are Mamba Labs, we build Apify actors, and Reddit Brand Presence Mapper is the one that does this for gaming brands on Reddit.
The situation
On Reddit, gaming stops being a lookup and becomes a project. Start from this for gaming brands on Reddit: Reddit has no brand accounts worth counting, so presence there means being talked about rather than posting, and audience size follows. Know this about gaming brands on Reddit before any audience size: a studio with two million followers can have eleven employees. We keep 1 preconfigured task for audience size on gaming brands on Reddit, across 1 tool.
The method
- Start with one of gaming brands on Reddit you already know, so a wrong audience size answer is obvious rather than plausible.
- Run Reddit Brand Presence Mapper across your list of gaming brands on Reddit, which carries 1 ready made setup for audience size.
- Read ten rows of audience size on gaming brands on Reddit by hand before you trust the rest of the list.
Traditional Search Tools
- Steam and the app stores, for gaming brands on Reddit. Free, and review counts are a better proxy for scale than anything firmographic.
- Reddit search itself, for gaming brands on Reddit. Free, and reading ten threads beats counting a thousand mentions.
- The platform APIs. Official, accurate and gated. Most now require an app review to read a public follower count, which is weeks of work for one number.
- Social listening suites. Brandwatch, Sprout and the rest do this among many other things. Priced for a brand team, not for a qualification step in a sales list.
- SimilarWeb or a traffic estimator. A different proxy for the same question. Better for whether anyone visits, worse for whether anyone follows.
- Open the profiles. Find the accounts, read the numbers, write them down. Two minutes per brand per network, and completely accurate on the day you do it.
Preconfigured tasks
A task is one of these actors with the inputs already filled in for a specific version of this job. Open one, swap in your own list, and run it without setting anything up from scratch.