GTM Tech Stack Signal Enrichment

live$0.015/resultSignal Detection

Detects which GTM tools a company uses on their website. Returns CRM, sequencer, and marketing automation flags as a flat Clay-ready row. Covers HubSpot, Salesforce, Marketo, Apollo, Outreach, and more. No JSON parsing required. MCP-ready for Claude Desktop, Cursor, and AI agent workflows.

Use Cases

  • Competitor displacement. Identify companies running a competitor CRM or sales engagement tool, then build displacement campaigns targeting those accounts.
  • Clay enrichment column. Add to any Clay table to auto-detect which GTM tools a company uses, returning flat booleans ready for filtering and scoring.
  • ICP refinement. Validate your ideal customer profile assumptions by scanning your closed-won accounts for common tech stack patterns.

Features

  • Boolean flag per tool, uses_hubspot and friends
  • gtm_tool_count and a tech_stack_signal strength
  • Category rollups for CRM, sequencer and automation
  • 21 flat fields, snake_case, one row per domain
  • Headless Chromium, catches client-side tags

Input

domainstringoptional

Bare company domain.

company_domainstringoptional

Alternative input shapes for the same thing.

urlstringoptional

Alternative input shapes for the same thing.

domainsarrayoptional

Batch. One row per domain.

crawl_additional_pagesbooleanoptional

Also read the pricing and product pages. Default: true.

batchSizeintegeroptional

Domains rendered concurrently. Default: 5.

skipCachebooleanoptional

Force a fresh render. Default: false.

Output schema

json
{
  "domain": "example.com",
  "crm_detected": true,
  "seq_tool_detected": true,
  "uses_hubspot": true,
  "uses_salesforce": false,
  "uses_outreach": true,
  "uses_apollo": false,
  "uses_gong": false,
  "uses_zoominfo": false,
  "uses_drift": false,
  "uses_intercom": true,
  "uses_marketo": false,
  "uses_clay": false,
  "marketing_automation_detected": false,
  "gtm_tool_count": 3,
  "tech_stack_signal": "high",
  "detected_tools": ["HubSpot", "Outreach", "Intercom"],
  "detection_error": false,
  "detection_error_reason": null,
  "run_date": "2026-06-18T16:16:23.787Z"
}

Pricing

$0.015per result

Pay-per-event billing on the Apify platform. You are charged only when the actor returns a result. No subscription, no seat license.

Free-tier Apify accounts include monthly free compute. Upgrade for higher concurrency and volume.

Available on

Apify Store